30-second summary: 12 months, several curveballs, and some masterstrokesIf you missed out, today is a great day to look through the Search Engine Watch lens…
View More Wrapping up 2021 with our top 10!Month: December 2021
How to optimize keywords and SEO titles with popular keywords
30-second summary: Title optimization of articles, blogs, or webpages is critical to get traffic and earn money from Adsense and affiliatesThe standard advice is to…
View More How to optimize keywords and SEO titles with popular keywordsZero click search: the new consumer comfort zone
30-second summary: Zero click search presents advertisers with the opportunity to pro-long budgets during periods when the paid search landscape is hypercompetitiveBrands can cash in…
View More Zero click search: the new consumer comfort zoneFour tips for SEM teams to adjust to a privacy-focused future
30-second summary: Within the digital marketing space, the conversation around privacy and cookie changes has focused heavily on programmatic and paid socialBut how will third-party…
View More Four tips for SEM teams to adjust to a privacy-focused future2021 Google updates round up: everything businesses need to win at search
30-second summary: There have been three core updates in 2021, released in June, July, and November, while another was rumored but unconfirmed in OctoberFeatured snippets…
View More 2021 Google updates round up: everything businesses need to win at searchYou Sell Widgets, You Rank for Widgets, But You Also Want to Rank for Gizmos. Should Gizmos Get a Separate Site?
“Does Google expect my site to focus on just one thing?” is a common concern people have about their SEO campaigns, both local and non-local. …
View More You Sell Widgets, You Rank for Widgets, But You Also Want to Rank for Gizmos. Should Gizmos Get a Separate Site?